La Revolucio dels Petits Gestos
It’s the small things that make all the difference. When it comes to looking after the environment it only takes a few small gestures to make a huge impact. This is what agency SCPF are saying with their campaign Les Petit Gestos for the Generalitat de Catalunya (Catalonian Government to you and I)
Working with superstar double team Adrian Johnson and Aardman Studios the work plays out over 4 scenarios where people can understand and learn about the little gestures that they can adopt to make a change.
SCPF brought Pirata into the mix to bring this wonderful campaign online. We took the gorgeous illustrations and turned them into some lovely interactive stories which let out the little gestures bit by bit, from water conservation to keeping an eye on your speed and being vigilant of forest fire.
Agency: SCPF
Interactive Production, Design & Animation: Pirata
Illustrations: Adrian Johnson